By the end of 2012 the proportion of emails opened on smartphones and tablets has reached 41% and is on a fast track to surpass desktop as the preferred platform to read email.

In one of the recent reports from Econsultancy, numbers show that in the second half of 2012 29% of users chose smartphones and 12% of users chose tablets as their preferred platform to open emails.

If we compare this with the numbers from the first half of 2012, the numbers reveal a rapid growth. Emails opened by smartphones have grown by 11,5% and tablets by 9%.

Continue reading

Originally posted 2013-03-11 23:21:43.


Now you can easily group your splits in folders and invite colleagues or co-workers to collaborate.

We have also made it much easier for you to share split details, like the short URL and the downloadable QR code, with a unique secure link that requires not login to view.

New Split Type: Platform Split

We are now introducing a simpler split type, to enable you to simply target your users based on device type like: PC, smartphone, tablet and/or Smart TV.

Continue reading

Originally posted 2013-02-28 14:52:48.

Skærmbillede 2013-01-16 kl. 23.59.15

We have just released another analytics feature, which enables you to get even more insights on how your campaigns are being activated by your users. Finally, you are able to track your most performing source type.

Now you can see what kind of call-to-actions are leading traffic to your Split. We track the following call-to-actions:

  • Short URL
  • QR code
  • Custom domain
  • NFC tag

Continue reading

Originally posted 2013-01-17 10:28:23.

Nordic Startup Awards

November has been a busy month for Splitter. We were proud to be among the finalists at the recent Nordic Startup Award ceremony.

Moreover, we also recently had a pitch slot at J.Boyes Web and Intranet Conference in Århus. Attending conferences is a great way to meet potential partners and clients, build relevant networking connections and gain visibility. It’s the place where innovation, know-how and connections are freely shared. Read more about our experience in attending events.

Continue reading

Originally posted 2012-11-29 15:00:31.


Another day, another new feature! We’re happy to report that we’ve just released a brand new feature in our Analytics module – detailed Campaign Activations. Now you are able to get even more campaign insights – you can see user’s link activation for every hour of a day by zooming in on a specific date of your campaign.

Continue reading

Originally posted 2012-11-26 10:00:54.